freelance seo copywriter

CHECK IN, DARLING.

CHECK IN, DARLING.

  • I ensure your brand voice is unique, engaging, and consistent.

    Maritza Buelvas, Freelance Copywriter

  • I’m skilled at writing for all consumer-facing channels so your message is clear and captivating.

    Maritza Buelvas, Freelance Copywriter

  • I craft copy across offline/online touchpoints including high-volume description pages, email, ads, packaging, and more.

    Maritza Buelvas, Freelance Copywriter

  • I can assist with the creation of branded SEO focused content.

    Maritza Buelvas, Freelance Copywriter

GOOD COPY IS A DESTINATION.

Effortless copy is my vibe.

Want to work together? Me, too! Let’s hook your audience with a good story.

CASE STUDIES.

CASE STUDIES.

Full-scale copy development for Practical Home, a women-led brand focused on innovative home safety solutions and ushering in an era of female-focused home improvement.

Developed empowering slogans “What Can’t She Do” and “Color Outside The Lines” to lend a fun, fresh, and approachable feel to do-it-yourself home repair.

Case Study 1:Lead Lifestyle Copywriter

  • Brand Story Development

  • Creative Web Copy

  • Brand Taglines

  • SEO Product Storytelling

  • seo lifestyle brand copywriter

    Brand Copy Development

  • SEO Web Copy Development

  • SEO lifestyle brand copywriter on retainer

    Brand Slogan Development

  • freelance pdp copywriter

    SEO Product Description Pages

Tasked with writing elevated copy with an editorial lens for top 100 best-in-class beauty and wellness (Dr. Sturm, Westman Atelier, and Augustinus Bader, etc.) for popular Brooklyn-based beauty apothecary.

Additional projects included interviewing celeb tastemakers and industry founders, writing newsletter sales copy, and in-depth product and ingredient insights.

Case Study 2:Beauty-Wellness Copywriter

  • Elevated PDP Copy

  • Branded Product Hooks with Editorial Spin

  • Product Ingredient Breakdowns and Clinical Research

  • SEO Product Storytelling

  • seo lifestyle brand copywriter

    Product Storytelling & Ingredient Research

  • sexual wellness copywriter and female empowerment writer

    Product Storytelling and Ingredient Research

  • freelance pdp copywriter

    Product Storytelling and Ingredient Research

  • experienced beauty copywriter

    Product Storytelling and Ingredient Research

  • creative beauty copywriter for hire on retainer

    Product Storytelling and Ingredient Research

  • innovative beauty writer

    Product Storytelling and Ingredient Research

  • freelance beauty copywriter

    Product Storytelling and Ingredient Research

  • beauty, lifestyle, and baby copywriter

    Product Storytelling and Ingredient Research

Case Study 3: Beauty Tech Copywriter

  • Elevated PDP Copy

  • SEO Product Storytelling

  • Hero Banner Ads

  • Weekly Sales Newsletters

  • Box Copy

  • Social & SMS

Worked as lead copywriter on retainer for Vanity Planet and the entire Dastmalchi brand. Developed cross-promotional copy for successful campaigns with Honest Beauty, JLo Beauty, Kopari, and more. In addition, my box copy has graced the shelves of CVS, Target, and Nordstrom.

Developed SEO-driven copy to launch top-selling products like Aera (Facial Steamer) and Fria (The Beauty Fridge), along with additional top-tier beauty tech and lifestyle cpg products.

  • seo beauty copywriter

    Beauty Banner Ad

  • beauty brand marketing copywriter

    Collaboration Copy

  • box copy copywriter

    Box Copy

  • beauty brand storytelling

    Brand Storytelling

“It works if you work it.”

- Aretha Franklin

Working with a copywriter should be easy. From special projects to monthly retainers, here's a breakdown of how to work with a freelance copywriter.

How to hire me as your creative copywriter.

I’m open to discussing ways we can work together. Feel free to email me.

My writing style:

  • celebrity beauty interview steph shep

    I SPECIALIZE IN SHORT/LONG FORM SEO CONTENT that reflects your brand’s voice, builds awareness, and establishes trust. I’m skilled at conducting celebrity and founder interviews as well.

    I’ve had the honor of interviewing industry leaders such as Jen Atkin from Ouai, Bobby Brown of Jone’s Road, Stephanie Shepherd, and the beauty director at Violet Grey.

  • email and newsletter copy that converts

    CLEAN COPY that reflects the edginess of your brand is where I like to take things.

    You can be fresh and safe—without being boring. I’ve got flirty copy for days.

    I write in a warm and witty tone to make your brand come alive. I’ve enjoyed developing engaging copy for just about everything from home safety to home furnishings to sexual wellness.

  • sexual wellness copy

    FUN STORYTELLING THAT INFORMS without taking itself too seriously is my happy place. I like to crush your brand voice at every touchpoint to strengthen your message while also being memorable, approachable, and relatable.

    From updating your website to writing it from scratch, your brand should speak your values and uniqueness to the world in a captivating way.

Copy on Call

An alluring brand story right this way.

give me a holler